BUD FUND (Enterprise Support Programme)

We have provided assistance to Innee (HK) Limited in obtaining BUD FUND (Enterprise Support Programme) funding from The Government of the Hong Kong Special Administrative Region.

These funds will assist in the implementation of the of Innee’s business strategies for China and recognise their efforts in exploring and developing avenues to enhance the competitiveness and facilitate the business development of the mainland Chinese market through:

  • Branding – brand development strategy and planning, brand positioning and image design, brand assessment and market survey and brand promotion

  • Upgrading and restructuring operations – new product design, adoption of new technologies and upgrading of management systems

  • Promoting domestic sales in the Mainland market – surveying the domestic sales market, developing sales strategy and plan formulation, building sales channels and utilising Client Relationship Management systems.

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